Pune, March 12, 2019: Electric two-wheeler manufacturing company Okinawa Scooters announced its association with a showroom in Pune to sell Okinawa’s range of electric scooters. The showroom, named Gr Greenlife EV Motors, was inaugurated by Vinayak Nimhan, ex-MLA and Managing Director, Sunny World. Anant Kalkute, Dealership Owner, Gr Greenlife EV Motors hosted the event showcasing Okinawa’s high-performance e-scooters, which received overwhelming positive response from the people present.
Speaking about the launch, Jeetender Sharma, Managing Director, Okinawa Scooters said, “The association furthers our vision to join hands with retailers across Maharashtra and other regions to develop a strong on-ground presence of our brand. Our product range – Ridge, Ridge+, Praise, Raise, i-Praise have become very popular, and much of the user base comes from peripheral regions such as Pune where people are environmentally aware but also need to commute regularly. The showroom is located ideally, guaranteeing higher visibility which hopefully will translate to genuine traction and more sales.”
Okinawa already has 5 dealerships in Pune, and this showroom further bolsters its plans to reach out to users across suburban areas and small towns nearby Mumbai, Pune and other parts of Maharashtra. Okinawa’s scooters have been identified as possessing the ideal combination of performance and environmental sustainability, while including a range of features that enhance the comfort, convenience, cost-effectiveness and security of the rider. Okinawa has adopted a more offline, organic approach at marketing its scooters by joining hands with on-site retailers who have a strong relationship with end-consumers. They will also help raise awareness about EVs from the grassroots level, informing people about its benefits such as cost subsidies, easy-charging, better features and most importantly, environmental sustainability.
Kalkute further added, “Okinawa is one of the strongest brands in the Indian EV segment today. It gives us great pleasure to showcase its amazing e-scooters. They are feature-packed, equipped with the best technology, well-designed and aesthetically engineered and most importantly, serve as the perfect, cost-effective alternative to conventional fuel driven vehicles. The scooters have become popular in Mumbai already, and we hope to emulate the same success with the brand in our region.”
Okinawa is on a rapid association spree to develop a widespread dealership network across the country. It aims to ensure complete accessibility to Okinawa’s customers by increasing the number of dealerships significantly within the next two years. With a balanced, highly evolved product that appeals to customers for its pricing as well as performance, combined with a rapidly enhancing service network, Okinawa has already established itself as the forerunner in the widening EV market of the country.