The study is a key industry benchmark that measures owners’ emotional attachment and level of excitement for new two-wheelers during the first two to six months of ownership. Buyers of newly launched two-wheeler models have higher satisfaction than buyers of carry-over models, according to the JD Power 2017 India Two-Wheeler Automotive Performance, Execution and Layout (2WAPEAL) Study.

Quality and understanding of two-wheeler features is key to APEAL satisfaction in India, J.D. Power Study finds. APEAL perceptions of two-wheeler vehicles are impacted by the quality of the features and the thoroughness of feature explanations by salespersons, according to the J.D. Power 2016 India Two-Wheeler Automotive Performance, Execution and Layout (2WAPEAL) Study, released recently.

J.D. Power Asia Pacific has joined hands with Wheelmonk.com to launch a new Automotive Ratings Website in India. J.D. Power and Wheelmonk.com have entered into a Memorandum of Understanding (MOU) covering the launch of a new automotive website in India that is based on feedback from verified vehicle owners.